Filed Under: interview
“When it comes to emerging male pop stars, you really can’t find a brighter supernova in-the-making than Missouri native – Adam Tyler. Having being a “music kid and pop geek” throughout his teenage years, Adam Tyler found albums by the likes of TLC, The Fugees, Madonna and a starring role in a local production of “Cat In The Hat” to be a far more enriching experience than any lesson a high school textbook could ever teach. From the life-changing moment he saw The Spice Girls ignite the stage on the MTV Music Awards in 1997; a very young Adam Tyler knew right then and there that being a pop star was not only a dream, but the only profession of choice for him.
Adam Tyler’s debut album “Shattered Ice” is a glorious definition of what pop music truly is all about today. The album brings together a community of vibrant and diverse pop loving fans from around the globe who understand that pop will never be passé and will always remain a provocative and emotive genre as a true sign of the times. The time truly is now for the world to be formally introduced the exciting new pop star that is Adam Tyler.”
ALM PROMO: So, please start off by introducing yourself.
AT: Yeah! I’m Adam Tyler and I’m a singer/songwriter out of LA and my debut album, Shattered Ice is out now.
ALM PROMO: You’ve been in the city for a bit now, what are you feelings about the East Coast?
AT: I love it. I actually am thinking about moving to NY. I can’t make any rash decisions just yet, but I find NY to be really inspiring. I was just in Miami actually for Ultra and a Winter Music Conference, so I’ve kind of fallen in love with the East Coast.
ALM PROMO: Earlier in the week, you had a performance in NYC. How did the performance go?
AT: That was great! It was a little collaboration. I performed a remix of “Like A Drug” in New York and it was quite different. I usually do the radio edit, but this was in a Top 40 type of club. It was fun to do that version of “Like A Drug” and the club was packed, so it was definitely a lot of fun.
ALM PROMO: Do you think you’ll start performing the remix more or do you prefer the radio-edit version?
AT: I love all the remixes, actually – but I think for performing I like the original version. It showcases my style better, because it’s more cohesive with the sound on the album. In some of the remixes – the beats are different, so the choreography is different. With the radio edit, I can still do all of the choreography.
ALM PROMO: Since you have various remixes of the song and are a electronic artist, are you involved in the production end of things?
AT: Yeah! For “Like A Drug” I was there for the mixing session. There’s a few on the album that I helped production wise: I co-produced them. I am extremely hands on with all of my music and I wouldn’t have it any other way.
ALM PROMO: I read that earlier on in your career that your dream seemed to be fading away. What gave you the motivation to continue pursuing this dream of yours?
AT: I was in a boy band – and they were quite urban – and I think it was just finding that love of music again. I’ve always been in love with electronic and pop music and dance music. It was kind of just starting the solo project and getting a fresh look on the music I was doing, and getting across my point of view.
ALM PROMO: Ah, so since you were in a boy band what do you think about this whole ‘boy bands coming back’ thing (One Direction, The Wanted, etc.)?
AT: It’s pretty cool that we’re having boy bands come back, and it’s pretty cool that the main ones – The Wanted and One Direction – are both British. I’m a huge fan of British pop music and I always have been ever since I was a little kid. Yeah! I’m excited to see people embrace pop music and that type of style so openly in the U.S.. I haven’t heard much of One Direction, but I’m a huge fan of the single.
ALM PROMO: When you look back and question how or why you got into music, is there one person who stands out as the most influential in your life concerning music?
AT: Oh, that’s a good question! I would say probably..Madonna. As an artist, she has gone on for so many years and have reinvented herself. I just think she’s fantastic. I would probably say Madonna.
ALM PROMO: Tell us about your music. There’s so many artists out there today, why should people check it out?
AT: I would say what makes my music unique is that it’s my point of view. I would like to think that my voice and point of view are special in their own way. I do try to put a little emotion and make it a little deep. I think people view pop music as shallow, so I do try to deepen it up and make it emotional-like pop.
ALM PROMO: Speaking of, what do you think about the misconceptions pop artists face? Many people think they can’t really sing or are just enhanced.
AT: You know, for the artists that are very serious – I think it’s annoying. It’s just kind of assumed that if someone plays electronic music that they can’t sing because they’re using effects to hide the talent. For me, I wanted to make sure to include a couple of acoustic songs, just to showcase that I do love singing and that I can sing. I can understand why people make that assumption, but I’m trying to prove to everyone that just because I’m electronic music it doesn’t mean I’m hiding. It’s just an effect that I love.
ALM PROMO: Going back to Shattered Ice, what about the album are you most proud of?
AT: Another good question! Honestly? Everything. It’s my debut album so it’s my first release and it’s the first time I ever seriously wrote lyrics. I’ve been writing lyrics ever since I was ten, but those songs are legitimately just terrible [laughs]. I’m just proud of myself that I’m able to make such a cohesive album.
ALM PROMO: Let’s say you get to go back in time and talk to your ten year old self, what advice would you give yourself?
AT: Hmm! That’s a good question too. I guess I would say, “Don’t get discouraged by anyone that says they don’t like your music”. Towards the beginning, anytime I got negative feedback I’d start to question exactly what was wrong with my music, but now I have a lot better understanding that you can’t please everyone in the world.
ALM PROMO: As far as the rest of the year, what are your plans?
AT: Ah, the rest of the year…it’s going to be quite busy. I’ve got some shows in midwest and Spain this summer, which I’m really excited about. I’m just going to be performing as much as I can. I’ve got some new songs I’m working on, so I’m still writing all the time.